Marketing Website Design for Life Sciences

Most web design firms deliver an expensive brochure. Your life science website may look nice, but does it drive and convert new leads?

From day one, our entire philosophy has been rooted in delivering
your most knowledgeable and compelling e-salesperson to work for you 24/7/365. Each one of our web design projects utilizes our six-step Supreme Conversion Optimization Formula proven to increase engagement and conversions.

It all starts with traffic and ends with conversion.

41%

41%. That’s the average conversation rate increase our clients see from their new website.

Biotech and Life Science Website Design Drives Traffic
Life Science SEO Guide for Website Design

Strategized from the
start to generate traffic

Start with our 82-step comprehensive life science SEO process to build your website around traffic that’s already looking for you.

There’s no worse feeling than spending hundreds of hours and thousands of dollars launching a website, only to find that all of your previous web traffic is gone and no one can find your new site on Google.

Years ago, Supreme first began as a pure biotech SEO agency.
We know the ins and outs of SEO like none other in the life science industry. We also know that if we build you a biotech website and no one can find it, then we failed at our job.

We’re the only life science digital marketing agency that offers complete, comprehensive SEO offerings within our pharma and biotech website design projects.

You can expect:

  • Keyword research and mapping for industry-specific keywords utilizing cutting edge competitor analysis tools like Moz, SEMRush, Keywordtool, and more
  • On- page optimization for meta tags, headers, image tags, and keyword-rich content
  • Link analysis for any black-hat tactics that may lead to future violations or penalties against search engine policies
  • Accessibility and indexation optimization so search engines can easily crawl your site
  • Site architecture and internal linking for optimal UX and pass through of link equity
  • Technical site-speed and mobile SEO
  • International SEO targeting and optimization
  • Google Analytics and conversion tracking setups to assess ROI

Visit our resources page to learn more about our 82-step comprehensive life science SEO process and how we incorporate it into our life science web design process.

Optimized to convert visitors into leads

Incorporate our Conversion Optimization Formula for high converting life science websites.

There are five universal doubts that prevent any new or recurring user on your website from converting.

  • No Time
  • No Interest
  • No Perceived Difference
  • No Belief
  • No Decision

To get you past those doubts, we coach you through our six-step Supreme Conversion Optimization Formula. We incorporate qualitative research through live UX testing with quantitative data from analytics and heat-mapping to derive insights.

Then we incorporate our findings into wireframes that help to strategically lay out and visualize content. The beauty is that once this formula is complete, you will have clear and revenue-driving copy that can be used in every aspect of your marketing.

Pharma, Biotech, and Life Science Website Design Conversion Optimization Formula

Intelligently designed for visual impact and UX

We custom design modern, visually impactful life science websites rooted in exceptional customer experiences.

Our experience is deeply rooted in the Life Science and Pharma industry. This means we understand the core business goals of life science companies from biotech companies to drug discovery and development, to clinical and finally commercialization.

Whether your target audience is primarily academia, biopharma, patients, HCPs or investors, we understand how to design your life science website in the most compelling way possible for your user(s).

We speak your language when it comes to understanding the products you sell, the services you offer, your technology, the therapeutics and diagnostics sides of your business, clinical trials and more. This means that we leave guesswork out of it when building a website that achieves your unique goals.

Built to be fully mobile friendly and responsive

Greater than 60% of searches are from mobile devices. We put mobile first and ensure accessibility across all devices.

More and more often, the first touchpoint of your website for new users comes from mobile devices and tablets. This means the increased focus on mobile usability is as important as ever not only for user experience, but also for SEO and paid advertising.

We ensure every single one of our websites is optimized for mobile across popular platforms like iOS and Android. Our sites are all individually tested using the top browser and mobile testing softwares in the world.

Pharma, Life Sciences and Biotech Website Design is Mobile Friendly
Easy to Update & Manage Website Design

Easy to update &
easy to manage

We build your new life science website so that you have full control over it. And we train you until you’ve got it down.

We build on WordPress, the #1 open source CMS platform in the world. But not all WordPress websites are created equal. We preload the backend of WordPress with all of the top plugins you’ll need, including a JS Visual Composer for powerful, intuitive content editing, iTheme security plugins to prevent vulnerabilities and much more.

Our goal is for you to feel extremely comfortable with making all the changes you need with efficiency and speed. And whenever you need us, we’re just one call or email away.

Built to perform
Built for security

We understand that a 1 second delay results in an 11% reduction in page views and a 7% reduction in conversion rate. Poor performance is unacceptable to us.

Our hosting solutions are built on Amazon Web Services EC2 instances configured by Linux experts. This means lightning fast servers, CDNs, load-balancers and HIPAA compliancy. We guarantee that your website’s site-speed will be on par with the life science industry leading websites.

For security, we utilize Citrix ShareFile, used by 99% of all Fortune 500 companies to securely transfer confidential information in conjunction with Secure Socket Layer Encryption (SSL).

Built to integrate with
all major softwares

Let’s face it. It’s hard to find one software that is the best at everything.

That’s why we believe deeply in customizing and integrating your WordPress website with all of the best third party softwares in the world.

Whether it be integrations with CRMs including Hubspot and Salesforce, email marketing providers like Mailchimp, Constant Contact and Marketo, or something else, we’ve got you covered.

Success starts with great communication

We consistently deliver successful projects because we are efficient, agile and always improving.

We get it. Efficient communication is one of the most important aspects to a successful project.  If you’ve worked with design agencies or outside contractors then at some point you’ve probably felt left in the dark because you’re not clear on what deliverable is being worked on and who is personally accountable for it getting done.

We don’t like that feeling either. That’s why we use Trello. It’s the easiest project management software to use on the market. You’ll always know exactly where you are in your project timeline with full transparency.  The bottom line is that you’ll get the peace of mind that comes from knowing exactly where your project is at all times.

River of Technology Optimized Website Design

“No man ever steps in the same river twice, for it’s not the same river and he’s not the same man”

We love this quote because the future of the internet is the same. Yes, the river of technology is always changing, but so is the marketplace sophistication of your prospects.

At the end of the day, we are dealing more with the needs and desires of human psychology than the latest and greatest new piece of marketing technology.

With that being said, having a dedicated team of digital marketing strategists, designers and developers at your disposal will ensure that we’re constantly able to provide you with a stream of fresh, practical ideas to implement into your digital strategy. Each idea is carefully backed with qualitative data and research on how your users interact with your website.

You can rest easy knowing that your new life science website is continuing to be fully optimized to find, interest and convert your ideal prospects into loyal customers or clients.

Some examples of our custom designed life science websites

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Curious about our process or pricing?
Need help getting buy-in? Contact us right
away—we’d love to help.

Let’s take a look at your website together and
figure out your best options for business growth.

Let’s take a look at your website together and figure out your best options for business growth.

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